This is a selection of work from over five years experience working exclusively for the women’s clothing and accessories brand Matta. This New York-based designer focuses on hand-made textures with bold prints, bright colors, and a vintage aesthetic. Building upon an existing brand identity, I have worked with the marketing team to conceptualize and design three to five email campaigns weekly. These campaigns have ranged from individual product highlights to eye-catching series for special events like the yearly sample sale. I produced and developed all graphics including emails, social assets, and website imagery. I also created custom collages and videos/gifs with hand-drawn illustrations.

select digital pdf catalog designs

 

(click to open pdfs)

hand-drawn digital illustrations created as marketing assets